Illustration and packaging
size
3 x 5 ½ inches
media
front, back and neck wine label
brief
The labeling system for the Maritus Bloom Winery & Vineyards' cabernet sauvignon celebrates Napa Valley’s connection with Pacific ocean. The label features a hand-made linoleum-cut print of jellyfish—a play on the company’s name: Maritus Bloom, and the term for
a group of jellyfish. The color palette compliments the rich colors of the wine itself and the exotic colors jellyfish and
other ocean life display.
a group of jellyfish. The color palette compliments the rich colors of the wine itself and the exotic colors jellyfish and
other ocean life display.
